simply better crisps

under 99 calories

50% less fat

real, sliced potatoes

gluten free

25% less salt

vegan
better crunch. better taste. Better for you.
triple cooked for crunchier crisps.

us vs them.
we love a bit of friendly competition. vs an average of fried crisps.
simply better shops
stop by, say hi, and shop our entire crisp collection at